Company

Cortney Novella

Cortney Novella

VP, Production

I have been telling stories since I was a kid. My desire to immerse myself in the stories I told started when I was just a young girl creating short films and elaborate characters with my cousins on our home camcorder. I have always been most drawn to finding truth in the relationships of great storytelling— the magic that exists between people when they take a risk and connect honestly.

The power and virtue of those kinds of relationships has motivated me in a profound way and has been the driving force in my life both professionally and personally. I believe projects and businesses are strongest when the people leading are doing so by building sincere lasting relationships. It’s for this reason that my style as a Producer is intent on a focus of customer centricity and team collaboration. I pride myself on getting to know the individuals on my team and understanding their specific working styles so I can adapt my methods of support accordingly.

I’ve worked as an independent contractor since 2002. Over those years, I’ve been fortunate enough to be extremely selective about my projects- that’s led to me working on projects that I really believe in or that have a high profile. I’ve produced dozens of stage productions in the New England area - Boston, Berkshires, Hartford, the NYC international Fringe Festival. I've toured in Europe, participated in conferences for Science Communities in NY, Las Vegas, LA, Vancouver, UK, Australia and New Zealand, produced several meaningful docudramas and most recently, coordinated some virtual productions for Madonna and Mariah Carey.

These experiences have taught me how important it is to lead and organize with confidence; to manage with energy, positivity, and genuine caring. To pay attention to the details and everyone on the team— yet know the process and how to prioritize.

This work ethic and philosophy is shared by the mission of The 2Twelve Consulting Group and is just one of the many reasons why I am thrilled to be joining the team. I look forward to strengthening this valued relationship over the coming years.

Joshua Greenstein

President & Founder

I knew in high school when I was part of a live local access show with my best friends that I had the bug for production. After graduating with dual degrees in telecommunications and video/audio production I quickly jumped into the workforce and have since had the privilege to be on staff for some amazing companies throughout my career. I have had unforgettable experiences and met so many truly talented people, most of whom I am now lucky enough to call friends.

Throughout my career I have worked for classic rock radio stations, covered live breaking news for national networks, played a role in numerous championships, superbowls, world series, marathons, election events and concerts. I’ve traveled around the world for live teleconferences, managed broadcasts on land and at sea, designed production trucks and studios, took part in theme park launches and produced international corporate communications. I’ve spent many years as a service provider for NBC, CBS, ABC, FOX, NFL Network, ESPN, Good Morning America, The Today Show and Larry King Live.

Success in these settings requires strong communication skills, often in mission-critical scenarios, interfacing with C-level executives, celebrities, athletes, musicians, newsmakers, and politicians.

I’ve been able to build this career thanks to the companies, ownership and clients who have given me the trust to represent them. All that I have learned and accomplished is due, in part, to those who gave me that chance.

I knew when we had our daughter Anna that it was time to build something for ourselves. I founded the company soon after she was born. The name 2twelve comes from Anna’s birthday. It’s a reminder to me why I work hard and it motivates me to keep doing more for my family, my friends, my associates and my clients.

Earning the trust of clients to help execute their vision is really what it’s all about for me. I am thankful for that and for all the amazing freelancers and vendors that support 2twelve.