Joshua Greenstein

President & Founder

I knew in high school when I was part of a live local access show with my best friends that I had the bug for production. After graduating with dual degrees in telecommunications and video/audio production I quickly jumped into the workforce and have since had the privilege to be on staff for some amazing companies throughout my career. I have had unforgettable experiences and met so many truly talented people, most of whom I am now lucky enough to call friends.

Throughout my career I have worked for classic rock radio stations, covered live breaking news for national networks, played a role in numerous championships, superbowls, world series, marathons, election events and concerts. I’ve traveled around the world for live teleconferences, managed broadcasts on land and at sea, designed production trucks and studios, took part in theme park launches and produced international corporate communications. I’ve spent many years as a service provider for NBC, CBS, ABC, FOX, NFL Network, ESPN, Good Morning America, The Today Show and Larry King Live.

Success in these settings requires strong communication skills, often in mission-critical scenarios, interfacing with C-level executives, celebrities, athletes, musicians, newsmakers, and politicians.

I’ve been able to build this career thanks to the companies, ownership and clients who have given me the trust to represent them. All that I have learned and accomplished is due, in part, to those who gave me that chance.

I knew when we had our daughter Anna that it was time to build something for ourselves. I founded the company soon after she was born. The name 2twelve comes from Anna’s birthday. It’s a reminder to me why I work hard and it motivates me to keep doing more for my family, my friends, my associates and my clients.

Earning the trust of clients to help execute their vision is really what it’s all about for me. I am thankful for that and for all the amazing freelancers and vendors that support 2twelve.